Mashable – Heat vs. Thunder: The NBA Finals of Twitter

The social media analytics company PeopleBrowsr recently pulled this data and more using its Kred influence measurement tool to create the infographic below, which details how the two NBA finalists stack up on Twitter. Kred’s algorithms measure Twitter reach and influence, as well as how generous users are about interacting with their followers.

via Heat vs. Thunder: The NBA Finals of Twitter [INFOGRAPHIC]

Bloomberg – Facebook’s IPO Wasn’t a Huge Hit on Twitter Either, Say Studies

Although Facebook’s IPO was one of the most popular Twitter topics of the day, the number of tweets about it was low compared to the frenzy of public mourning on the day Whitney Houston died (6.3 million) or when the death of Trayvon Martin hit the mainstream (680,724), according to PeopleBrowsr, which looked at the peak days of big Twitter memes. The Facebook IPO did surpass Anthony Weiner, who was the subject of 53,606 tweets one day last June as his scandal began to break out.

via Facebook’s IPO Wasn’t a Huge Hit on Twitter Either, Say Studies – Bloomberg

Walyou – PeopleBrowsr Opens Up Kred API

PeopleBrowsr has just made the data for Kred, a competitor to Klout, available to developers. This means that they can create their own custom applications to track their influence on social media. The data includes 1,200 days of Twitter contact dating back to 2008, as well as public Facebook posts, over 40 million blogs and other social media content. To say this is drinking from a fire hose would be an understatement.

via PeopleBrowsr Opens Up Kred API | Walyou

SocialTimes – Kred’s New PeopleBrowsr API Analyzes 1,200 Days of Social Media Posts

A few companies have already given the technology a test-drive. Mashable currently uses the API to build its mRank Leaderboards. Using an action analytics tool, they can search by keyword, hashtag, or Twitter handle to get mention counts, word clouds and hashtag clouds. They can filter the information by community, location, keyword, and bio keyword for any time frame, even minute-to-minute. “We put on our swimsuits and dive headfirst into that data, identifying trends and tracking them on a myriad of topics,” explained Mashable CTO Robyn Peterson in a blog post. Recently, the tech publication ranked the hottest buzz words and phrases surrounding the Oscars.

via Kred’s New PeopleBrowsr API Analyzes 1,200 Days of Social Media Posts – SocialTimes

CMS Wire – Identify Influencers With PeopleBrowsr Kred API

Over the past few months, the social media firehose has been spraying more data. As new social platforms emerge, eventually they get indexed into an API. Additionally, the number of years back to which data can be recalled has also increased. DataSift’s Twitter access can go back as far as 2010, while PeopleBrowser’s new API goes back to 2008. But that’s only the beginning.

via Identify Influencers With PeopleBrowsr Kred API

Betakit – PeopleBrowsr Launches API for Influencer Targeting

PeopleBrowsr Director of API Strategy Travis Wallis told BetaKit in an interview that this level of specificity can help companies better handle situations like botched online social media campaigns and digital crises, in addition to helping them run successful campaigns. “Crisis management is a huge area, there’s also marketing in general, and CRM-type stuff,” he said. For instance, it can help companies zero in on engaging with the top 15 people (as measured by influence) who are talking about their brand on a given day.

via BetaKit » PeopleBrowsr Launches API for Influencer Targeting

AllTwitter – Finding Influencers On Twitter Just Became Eerily Accurate

If they understood a thing or two about Twitter’s firehose and who has access to it, the folks at Widgetry would know to check out the new PeopleBrowsr and Kred social data APIs (just released today) – because the folks at PeopleBrowsr not only have access to Twitter’s firehose, they’re kinda setting the standard for how to delve into it.

Finding Influencers On Twitter Just Became Eerily Accurate – AllTwitter

WSJ – The Days of Klout and Clawback

Companies such as Klout, PeerIndex, Appinions and PeopleBrowsr, the creator of Kred, have over the last few years developed algorithms that measure the billions of times we tweet, post or act online; the reactions we generate; and the influence we therefore have on the Web. Importantly, and controversially, they can give each of us a score.

via The Days of Klout and Clawback – WSJ.com