Shawn Roberts

Corporate Communications

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Work Samples

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eBooks
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Thought Leadership
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The Power & Potential of Programmatic TV

eBooks / White Papers

BI Intro for Broadcasters

Blog Posts

TV Basics for Digital Buyers

eBooks

ATSC 3.0 WTF?

Blog Posts / Thought Leadership

Why TV Should Be In Every Brand Marketer’s Toolkit

Thought Leadership

Getting Smart on Club Retailers

Thought Leadership

Scaling Culture for Competitive Advantage

Thought Leadership

Digital Video Killing TV? That’s Crazy Talk

Thought Leadership

Reach vs. Precision: TV Reignites A Familiar Argument

Thought Leadership

The Programmatic TV Opportunity

Thought Leadership / White Papers

College Radio Automation

Case Studies

Hubble and Programmatic TV

Case Studies

Entravision and Business Intelligence

Case Studies

shawn@shawnroberts.org