Shawn Roberts

I had the opportunity during my tenure at Future US to work with Shawn, who was one of the best business managers I have had the pleasure to be associated. Shawn is a sales driven organization’s ideal business manager because he displays strong analytical skills combined with a creativity that inspires those around him. He has the interpersonal skills to work across each department in a productive manner, has the vision to anticipate opportunities and is willing to go the extra mile, especially when revenue is the expected outcome. In my opinion, Shawn defines the prototype of today’s Senior Business Management Executive.
Steven Aaron, CEO, Vibe Media Group and
Group Publishing Director, Future US

I reported directly to Shawn while he was at Future US. He was a excellent manager because he gave the group a structure and delegated tasks fairly and accordingly. He communicated his goals and expectations easily and clearly. His door was always open for anyone around the company to approach him with their concerns, marketing needs, or if they simply wanted to chat. Shawn always made the time to hear people out and encouraged people to bring good ideas to life. He always told me that no idea was a bad idea. Any organization would be lucky to have someone like Shawn.
Andrea Recio-Ang , Marketing Manager, Future US

I worked with Shawn for many years at Future US. He helped me as both a business development manager/analyst and in a marketing capacity. He has the rare ability to exceed in both departments. This ability to draw from both areas was extremely helpful. He was able to create unique programs, initiate and accomplish them, UNDER his initial budget. Shawn is, and would be, an asset to any organization, in either a marketing or business development capacity.
Bill Kelchner, Director, Business Development, Future US

Shawn is a highly motivated, detailed and insightful business person who managed our business operations, employee compensation plans and forecasting while we worked together at Future. He is someone who definitely questions the status quo, and backs up his analyses with thoughtful recommendations.

John Sutton, CFO, Future US

I have had the pleasure of working with Shawn on several projects. I always enjoy working with him because he is clear about his vision for each project (while also staying open to collaboration and new ideas), as well as strategic, smart, organized, and, as an added bonus, fun to work with!
Rebecca Dolan, Principal, Clean Line Design

Shawn gets it, he has his finger on the pulse of business, media, games, tech, art and pop culture. It’s refreshing to work with someone with the passion and vision required to truly innovate.
Dane Frederiksen, Lead Producer on Qore Presented by The PlayStation Network, Future US

As an important client, Shawn Roberts has been an exceptional research partner. On well over a dozen projects, Shawn’s approach toward both traditional and innovative research topics was focused on ways to expand the reach of his marketing efforts. Where many publishers simply “extract” information from their readers, paying little attention to the reader experience, Shawn recognized the value of research as dialogue between publishers and readers by adding look-and-feel elements including graphics, page designs and typography to help readers feel at home responding to surveys. The Audience Profile surveys we conducted for Future US were designed to gather information on readership, website visitorship and newsletter readership in a single pass, and his Non-Endemic research greatly broadened the potential advertising markets for his publications. Shawn was not afraid to approach strategic projects where they might have dramatic impact. Together we designed a three-stage Website Strategy study. It began with internal research to define questions that would most help his website editorial and advertising staff, continued with online qualitative research to define relative website strengths and opportunities from the audience perspective, and concluded with a comprehensive Website Audience Profile survey of both topical and non-endemic product interests to document the purchasing interests of his visitorship. It’s a pleasure to endorse Shawn to anyone seeking thoughtful, insightful marketing acumen and a great business friend to work with.
Harry Wolhandler, President, Accelara Publishing Research