Shawn Roberts

Corporate Communications

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My Blog

How to get your company in The Wall Street Journal – or any outlet

If you have these things, maybe you can place your story wherever you want it to go In November 2015, my friends at TubeMogul and my current company’s competitor Operative netted articles from The Wall Street Journal’s ad tech beat

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I Got A Press Hit. Now What?

You’re finally in the news. Now the PR begins. Originally posted at Medium.com Your company got some press coverage! Congratulations! Now that you’ve been the producer, director and star (perhaps even the writer in our

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